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TechSales Accelerator

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Lightning Lessons

Free, interactive sessions to explore new topics

Alumni reviews

I recently attended the technical B2B sales course conducted by Karthik, and it was a great experience. The course content was incredibly well-structured and highly relevant, offering insights that are almost exclusive resources on the topic. Selling for technical engineers is a niche area, and it's rare to find such comprehensive guidance on the subject online. Karthik was fantastic—super friendly, approachable, and patient in answering all our questions, no matter how naive or advanced they were. Thank you, Karthik, for creating and conducting this course! I learned so much from this experience. Highly recommended to anyone in the technical space looking to get into or get better at B2B software sales!

Gokul

November 2024
AI Architect · IBM
Insightful and highly actionable. If Karthik turned this into a book it would be a bestseller and must-read for B2B SaaS founders -- let that tell you how much I value my learnings!
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Bruno

March 2024
Senior Software Engineer · First Round Capital
This course was so valuable as a first-time technical founder. We got the basics & more of selling and adapted to our specific needs during each class. I highly recommend it and in particular Khartik as his teaching skills are brilliant in making sure everyone gets everything clear and ready to apply in real life.
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Martin

March 2024
Founder & CEO · Targecy
As a software engineer, I often found myself lost in translation amidst the sales lingo and behaviors that pervade the tech industry. It felt like wading through unfamiliar territory every time I interacted with the sales team. This disconnect not only hampered my professional growth but also left me feeling isolated in my workplace. That was until I stumbled upon Karthik's course, "Selling for Software Engineers." Karthik's course was a revelation. It's tailored specifically for tech-minded individuals who are more comfortable with code than with sales pitches. The course brilliantly bridges the gap between the binary world of software engineering and the nuanced realm of sales. By breaking down sales concepts into logical, digestible segments, Karthik made what seemed like an alien language relatable and understandable. What truly sets this course apart is its practicality. The framework provided is not just theoretical; it's immensely applicable in a real-world setting. This course is not about turning engineers into salespeople; rather, it's about empowering them with the knowledge and tools to thrive in a sales-driven environment. It's about fostering better communication, collaboration, and understanding between different departments. Since completing the course, I've noticed a significant transformation in my professional life. Conversations with sales colleagues have become more meaningful and productive. I'm no longer just a spectator but an active participant in sales discussions. My inputs are now well-informed and valued, which has led to a noticeable increase in my workplace visibility and impact. Karthik's teaching style is clear, engaging, and empathetic. He understands the mindset of a software engineer and addresses our unique challenges in understanding sales dynamics. The course is structured in a way that progressively builds your knowledge and confidence. In conclusion, "Selling for Software Engineers" by Karthik is an essential course for any tech professional looking to break the barrier between engineering and sales. It's more than just a course; it's a career-transforming experience. For anyone feeling lost in the maze of sales jargon and practices, this course is the guiding light. I can't recommend it enough!
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Vishal

November '23 Cohort
Solutions Architect · Magnolia
The course distills concepts into a methodical framework, making it easy for technical folks with little to no selling experience. Karthik skips all the fluff and gets straight down to the dos and don'ts of sales process. The best thing for me about this course was the step-by-step guidance on communicating value props, probing with thoughtful questions and progressing deals. Overall, this course delivers a lot of value for technical minds seeking to sell solutions.

Arun

November '23 Cohort
Solution Architect · Huron Consulting Group