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Priya Mathew Badger

Priya Mathew Badger

2K Subscribers

Principal PM for Yelp's AI Assistant, Lenny's Community Top 25 contributor

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Priya Mathew Badger will help you use AI to build better products

Priya Mathew Badger is a Principal Product Manager at Yelp, where she leads its AI powered product, Yelp Assistant, and drives the company’s AI upskilling program for the Product org.

She has helped 100+ PMs learn how to use rapid AI prototyping to explore solution spaces, test assumptions, and gain alignment faster.

Her work has been featured on Claire Vo's How I AI podcast. Priya was named a 2025 Top 25 contributor in Lenny Rachitsky’s community.

She writes the Substack newsletter, Almost Magic, where she shares practical methods for building and evaluating AI powered features.

Work experience at
Yelp
Gopuff
Google
eSpark
Codeverse

Alumni reviews

AI Prototyping for Established Products: Explore ideas 10x faster

This was an excellent course! Priya is an incredibly knowledgeable and encouraging instructor, and shares a valuable blend of practical tips and conceptual guidance. I left with a strong framework for continuing to explore this space as tools evolve.

Laura

Cohort 1
UX Consultant · Self-Employed

AI Prototyping for Established Products: Explore ideas 10x faster

Priya does a good job of keeping this course hands-on, providing prompt support throughout the entire prototype-building process. Despite my previous experience with various prototyping tools, I was surprised to discover even more creative ways to leverage LLMs to enhance my work and prompting techniques to refine designs.
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Della

Cohort 1
Lead Product Manager · Searchspring

AI Prototyping for Established Products: Explore ideas 10x faster

This was a very valuable course that not only teaches basics of prototyping that you can immediately apply but also instills the right mindset to work with the AI tools. Even if you are experienced in prototyping, you will pick up tips and best practices that will improve your efficiency in building prototypes.

LK

Cohort 1

AI Prototyping for Established Products: Explore ideas 10x faster

This course has been perfect start for me to step in implementing new ways of working with AI tools to the product management role I am currently at. It is not only the foundational tool knowledge I learned, also had a guide nearby being hands on and helping out. Priya's personal approach made it easy to ask questions, learn from each other and we have a small community now to share and iterate together ideas as well. Defintely recommended!
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Cansu

Cohort 1
Senior Product manager · Zalando SE

AI Prototyping for Established Products: Explore ideas 10x faster

This course was very detailed, filled with clear presentations, tools and resources with practical examples to bring everything to life and transfer to my future roles and teams.

Sylvia

Cohort 1
Product Manager · -