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Elena Leonova

Elena Leonova

317 Subscribers

Founder & CPO, OneRank.io, ex-CPO @ Spryker, VP of Product @ BigCommerce

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Elena Leonova is a product executive with 15+ years of experience leading global SaaS and digital commerce platforms, including Magento (Adobe), BigCommerce, and Spryker. She has built and scaled multi-product portfolios, led platform transformations, and managed international product organizations across high-growth B2B and enterprise markets.

Elena is a co-founder of OneRank.io, an AI-powered product strategy platform helping PMs and executives make financially grounded, strategic decisions. She has coached hundreds of product leaders to operate with the clarity, confidence, and executive presence required at the VP/CPO level.

Previously at
Spryker Systems
BigCommerce
eBay Inc.
PayPal

Alumni reviews

This course completely shifted how I approach my work - from "what are we releasing next" to "what does this unlock for the business." I now evaluate initiatives through a CFO/CRO lens - which recently helped me give a senior VP constructive feedback on an internal tool by weighing real business tradeoffs instead of just listing features & roadmap. Game-changer for strategic thinking!
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Deepika

Cohort 2
Senior Data Product Manager · WP Engine
Elena is incredibly knowledgable and asks probing questions that get to the heart of the problem. This class came at an inflection point for me as I stepped into a new level of leadership in my career, and it was an invaluable source of wisdom and skill building.
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Russell

Cohort 2
Head of Product (Sr. Group Product Manager) · Antares Audio Technologies
There are many courses and books out there that talk about the execution side of product management (e.g. how to user test, how to scope MVP). Elena teaches something much more rare and I'd argue important: how to decide what to build in the first place. Understanding the business and its needs first positions you to deliver the greatest impact as a product manager—for both customers and the company. I feel more confident in strategic conversations and have so many ideas about how to apply this in my current role. I can't recommend this course enough!
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Stephanie

Cohort 2
Product Manager · WeVideo
As a product coach I often work closely with CPOs and product leadership teams to drive product transformations to develop capability to enable strategy. So I spend a lot of time helping leaders connect their business context, strategy, and ability to execute. What makes Elena Leonova’s course stand out is how naturally she explains how strategy actually emerges from the underlying business drivers, something I’ve rarely seen covered with this level of clarity and precision. She will help you see the obvious gap between “product strategy theater” and real strategy. Her course will allow you to see how strong strategic choices become more straightforward once you understand what forces to read, how to reason about them and how to connect them to key product metrics. The course also strengthens your product decision making and ability to take ownership of difficult trade-offs. Not through blind confidence alone, but by grounding decisions in defensible thinking that holds up under executive scrutiny. As a result, this course will help you become far more effective in engaging with senior stakeholders and contributing meaningfully to strategic direction.
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Mathias

Cohort 1
Product Coach · mathiasholmgren.com
I highly recommend "From PM to Product Executive: Master Strategy, Finance & Executive Influence" to you. Using her decades of (sometimes hard) experience as a product leader, Elena Leonova draws students deep into the executive mind. From strategy to finance to operations then back to product, this course challenges students to broaden their understanding of business decisions, find the KPI tensions in the business and frame product decisions in the language of business drivers, strategic bets and forced trade-offs. Seamlessly weaving together insightful analysis, lively class discussions and reusable frameworks, Ms. Leonova imparts a systematic and repeatable approach for product managers to maximize the business value of their products and cultivate trust with their executives. Bonus features of this course include - The Executive Metrics stack - The Strategic Bet workbook - The Alignment formula

Travis

Cohort 1
Senior Technical Product Owner · Texicare